Case Study · design

Content Whale.

A B2B content-services platform for marketing agenciesbuilt to qualify briefs, not just describe a service.

Industry
Design · Content Services
Duration
4 months
Team
3 engineers, 1 designer
contentwhale.com/brief
Brief-builder

Content that performs — priced upfront.

Pick a format, set the scope, and watch the package, price and delivery date resolve as you build the brief.

Start a brief →
Blog articlesWhitepapersCase studies
Series A Launch — Thought Leadership
Acme Cloud · 18 pieces
₹4.2L
Estimated
₹7.3L
~4 min to build
Overview

Content Whale at a glance.

Content Whale is a curated content-services marketplace for marketing agencies and in-house teams that need to scale long-form production without trading away quality.

By the numbers

A meaningful lift in inbound.

01
+180%
Inbound briefs per month
02
24
Pages designed
03
4 min
Avg. brief completion time
The challenge

A brochure site that needed to start qualifying briefs.

Content Whale needed more than a brochure site — they needed a marketing platform that doubled as a quoting engine. It had to capture project requirements upfront, communicate the depth of their service tiers, and turn agency-shaped traffic into qualified briefs rather than vague enquiries.

The work

Pages designed to convert.

Pages designed to convert.
Our approach

A brief-builder, not just a marketing site.

We delivered a Vue and Tailwind front-end built around interactive package selectors, transparent pricing tables, and a brief-builder that captures scope, tone, and timeline in a single guided flow. The visual system leans on confident typography and editorial whitespace to match the brand's premium positioning and make a 24-page site effortless to move through.

Tech stack

A front-end first build.

Vue 3Vue 3
Tailwind CSSTailwind CSS
HTML5HTML5
JavaScriptJavaScript
The outcome

The new home for Content Whale.

The new platform replaced a static brochure site and now drives the majority of Content Whale's inbound work. Visitors complete a structured brief in about four minutes, and brief submissions have climbed roughly 180% — turning the site itself into the top of the sales funnel.

Got a project in mind?

Let’s scope it — fast.

A 20-minute call to size the work, the timeline, and a fixed price. No pitch — just whether custom is worth it for you, and what it would cost.