What is SaaS Integration and Why it's Important?

Written By
Rakhi Sethi
Last updated at April 21, 2022
What is SaaS Integration and Why it's Important?

The tech industry has been steadily growing for the past few years, and it seems like there is a new record-breaking IPO every year. Your business will not be left in the dust either. More and more companies are investing in various digital initiatives and transformations like AI for multiple reasons.


Gartner estimates that worldwide IT spending crossed $4 trillion in 2021.


It's unlikely that you'll need to use expensive hardware anymore. Nowadays, every company employs several different Saas (software-as-a-service) applications that cover a range of business needs. Be it sales, finance, or HR. All CRM, ERP, HRIS use system integrations.


A company without an up-to-date inventory of its software may be using several hundred applications. To take full advantage of specific applications in your business, you might need to integrate them with other technologies.


SaaS integration is an important part of every business's success. But, there are lot of things in the cloud that can be confusing. For a budding web entrepreneur, this need not be so. There are several things they should know about SaaS integration. 


This article is a brief guide that will help a web entrepreneur understand what SaaS integration is and how it benefits them. Like, who SaaS is capable to serve, the major benefits you can get from the platform and finally, how to make the most of it.


What is SaaS integration? and it’s Importance?


SaaS integration is the integration of SaaS applications with existing software. It helps in converting SaaS applications into native apps, which can be deployed and managed by existing software. Thus, it helps in making the SaaS application available to end users.


Read Also: Factors influencing the cost of SaaS development


Data silos are a severe problem. That's why many companies choose to go with SaaS integrations- it lets you pool your resources and be more effective with data. SaaS integration involves connecting a SaaS application with another cloud-based app or an on-premise software via application programming interfaces (APIs). Once connected, the app can request and share data freely with the other app or on-premise system.


What benefits does SaaS integration offer?


SaaS integrations offer a host of benefits. Let’s see what they are:


  1. Transparency


How has the team engagement been? How has been the customer experience? What is the response?


As a company, you can leverage the power of Service-as-a-Service (SaaS) and integrate your organization's various apps to give your team instant access to an answer to a question. This eliminates the need for tedious searching and sifting through documents, as they will have answers just a click away from their fingertips. It is quick and transparent.


  1. Time Savings


With data now being seamlessly shared across your team and all relevant data instantly accessible, your team will be able to save a lot of time. Using their newfound time savings, they can perform more business-critical tasks. 


  1. User experience


As soon as everything is streamlined, the integration will significantly improve the user experience. The customer experience will also be more satisfying, encouraging people to come back and use your platform. SaaS integration is key to accomplishing this.


Drawbacks of SaaS integration


Although SaaS integration offers many benefits, there are a few drawbacks.


  1. Cost


Cost is a major factor for SaaS integration. The integration of existing software with SaaS needs a greater level of expertise. Companies may need to hire highly-skilled technicians and cloud consulting companies to get themselves out of technical complications. Experience has told us that these can incur high costs as with all business processes. And they're not without their time cost either.


  1. Interoperability


Interoperability is one of the biggest roadblocks for SaaS integration. Most big organizations prefer real-time interoperability or platform-agnostic integrations as it provides them with cost savings and keeps their data transfer costs at minimum levels.


  1. Customization adverse


Customers want customizable models that can be easily tailored to suit their needs. Not doing so is a big challenge as they will find it not satisfactory or cohesive with their general conditions and preferences. That makes SaaS integration can be tricky.




You have everything to gain from SaaS integrations, with all said and done. For example, if your company has applications that need to be accessed by many employees and devices, using a SaaS integration will allow for this without onboarding any outside services. The SaaS database is an investment that will last many years, which means it's worth considering how it might help your company. After all, the ​SaaS integration can be updated to work with any software you might want in the future.

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